The key is to use tags on your videos through the info & settings button below your video. Under the video description section is the tags section. You just add words here which will tell the audience what your video is about. Hit return after entering each tag and wait and see if that improves viewcount and subscriptions. You can easily edit your tags if they aren’t working. You can also add channel tags to give people an idea of what your channel will feature by going into Channel to the left of Video Manager and then Advanced. Hope this helps.